Waypoint is a small management practice with a simple mission :  Helping to develop the business strategy that points companies in the right direction. A management GPS system that helps sets the course coordinates to match the company’s destination.  

Some key figures help explain

  • 20% of companies won’t make it past their first birthday,

  • 50%  of companies never make it to their fifth birthday.


the top 3 reasons small businesses fail:


  • 42% failed because there’s no market need for their services or products.

  • 29% failed because they ran out of cash.

  • 23% failed because they didn’t have the right team running the business.

At Waypoint, we focus on making sure that the companies we work with have a business navigation plan that will avoid these catastrophic events

getting your business to the right place